The Customer MasterPlan – How To Increase Sales By Marketing To Both New And Repeat Customers
by Chloë Thomas - @chloethomasecom
- Find new strategies to re-engage your existing customers
- Fully connect your story-telling to the customer journey for more interactions and conversions
- Identify holes in your customer journey where you are leaving money on the table due to not ideal communication
- Strategically improve all parts of your e-commerce site to better guide customers through their journey and keep them loyal buyers
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