Killing The Conversion Killers: Insights From Real-World A/B Experiments
by Linda Bustos - @lindabustos
- Get inspiration for what A/B tests to run
- Save time in implementing results other A/B tests have already proven to work
- Understand what basics you need to have in place before even starting to run A/B testing campaigns
- Implement CRO strategies that others have tested for you
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